If you're not in Google's top 3, your competitors are getting YOUR clicks.
Can they find you?
(Even if they don't know your name?)
2 out of 3 people use Google to find businesses online.
Here's how people click:
# 1 ranked site gets 41% of the clicks
# 2 ranked site gets 12% of the clicks
# 3 ranked site gets 8.5% of the clicks
SEO is the process of optimizing your website for the purposes of increasing the likelihood of appearing in organic listings based on relevant user queries in major Search Engines like Google, Yahoo & MSN. Search Engine Optimization has emerged as the world's fastest-growing means of advertising and marketing due to its effective abilities of generating new business and simultaneously increases brand awareness. For people who seriously think about increasing website traffic (the cumulative result of Internet users who visit your website), Search Engine Optimization work is a natural choice.
SEO is the process of optimizing your website for the purposes of increasing the likelihood of appearing in organic listings based on relevant user queries in major Search Engines.
Pay Per Click (PPC) is an Internet advertising model used on search engines, advertising networks, and content sites, such as blogs, in which advertisers pay their host only when their ad is clicked. With search engines, advertisers typically bid on keyword phrases relevant to their target market. Content sites commonly charge a fixed price per click rather than use a bidding system.
Websites that utilize PPC ads will display an advertisement when a keyword query matches an advertiser's keyword list, or when a content site displays relevant content. Such advertisements are called sponsored links or sponsored ads, and appear adjacent to or above organic results on search engine results pages, or anywhere a web developer chooses on a content site.
Social media marketing is a term that describes the act of using social networks, online communities, blogs, wikis or any other collaborative Internet form of media for marketing, sales, public relations and customer service. Common social media marketing tools include Twitter, blogs, LinkedIn, Facebook, Flickr and YouTube.
In the context of Internet marketing, social media refers to a collective group of web properties whose content is primarily published by users, not direct employees of the property.
Email marketing is a great communication tool if used properly. An email campaign is a one or more emails sent to a group of recipients who have opted in to an email list. A timed or "drip" campaign will send out emails at regular intervals (perhaps once per week). The stream of timed emails will be triggered by a specific action by each recipient - usually by the recipient signing up to receive the emails. This cycle may be repeated for a specified number of iterations.
Link Building is the process of creating inbound links to ones own website. This can be done by reciprocal links, being listed in e-zines, newsletters, directories, search engines, etc. Link building is one of the best ways to make your site popular. There are few types of linking one of which is reciprocal links.
Reciprocal links or link exchanges is the process where two webmasters agree to show the other's link on their website. After link building when the number of sites which link to a particular site is known as link popularity which helps in the search engine ranking of a website.
There are many advantages of link building.
I want to find out some of the secrets to marketing my business online! I'm ready for the first chapter!